No Time. No Appointment. No Problem.

Over 4 Decades of Harley-Davidson Experience.

J&L Harley-Davidson Exterior Photo
J&L Harley-Davidson in Sioux Falls, SD is dedicated to making sure motorcycle riders across the Upper Midwest have access to dealerships with the best service, largest selection and most enjoyable experience found anywhere.
J&L Harley-Davidson is the flagship store, located just off I-29 on exit 83 in Sioux Falls. Since opening the doors of a small shop in 1975, they’ve come a long way. In 2005, J&L expanded north to Watertown, SD and added Glacial Lakes Harley-Davidson. In 2013, a second sister-store, Harley-Davidson of Fargo in West Fargo, ND joined the family.
J&L Harley-Davidson has been a strong partner in the Sioux Falls and surrounding communities for over 41 years. They recognize it’s about people. The J&L family of dealerships have built an amazing circle of riders, united by the thrill of freedom and the camaraderie that comes with sharing this ultimate experience.
Click Here to find us on a map, get our store hours or to contact us. The moment you walk in our doors, you’re family.
J&L Harley-Davidson Tshirt Department Store Interior
J&L Harley-Davidson Parts and Accessories Store Interior
J&L Harley-Davidson Motorcycle Showroom Photo

We’ve Got It Going On.

Like a beacon, J&L Harley-Davidson calls riders home from all over the country. The main store features a vast motorcycle showroom where you can browse the large selection of the greatest motorcycles ever made. Update your riding gear in the ever-changing genuine Harley-Davidson MotorClothes® Department, treat your bike to some new chrome from the fully-stocked Parts & Accessories Department and make sure your ride is ready to go with the best Harley-Davidson Service Department anywhere.

J&L also boasts a large onsite pre-owned center with an ever-changing inventory. Their expansive parking lot makes way to several picnic areas, a bandstand, and a designated Riding Academy New Rider Course lot.

We Keep You Busy All Year Long.

With over 4 decades of experience, J&L loves taking over your social calendar. We want to enrich your experiences, share in your excitement and make sure you have one helluva great time.

From our Biker Buffets and JL Universities, to summer Bike Nights, Happy Hours and “just because” events, to the many poker runs and charity benefits, J&L strives to bring our customers a variety of experiences throughout the year.

Want to be involved even more? Join our local Sioux Falls Harley Owners Group (H.O.G.) Chapter. With weekly rides, monthly meetings and spur-of-the-moment get-togethers, you’ll make friendships that last a lifetime. Connect with our local H.O.G. Chapters here.

Check out our Events section and we’ll see you soon.

J&L Harley-Davidson Chrome Counter Store Interior
J&L Harley-Davidson Motorclothes Store Interior 1
J&L Harley-Davidson Tshirts Store Interior
Back to top